Beyond The CMS 33 - Pieter Versloot (Plate CMS) - Empowering Business Users

In Episode 33 of Beyond the CMS, host Chris Bryce welcomes Pieter Versloot, co-founder of Plate CMS and Plate Delta, to discuss a modern approach to multi-site content management and structured content governance.

Pieter shares how Plate evolved from a Dutch website builder into a powerful CMS platform addressing the challenges of organizations managing large, content-heavy websites. He explains how Plate and Plate Delta empower teams to create content freely while maintaining control and consistency, and how structuring unstructured content enables reuse, accuracy, and AI-readiness across enterprises.

Key topics include:
 • How Plate evolved from a website builder to a multi-site CMS platform
 • Solving multi-site governance challenges for content-heavy organizations
 • The role of “Content Analysis Services” in structuring content and maintaining accuracy
 • Balancing creative freedom with organizational control across teams
 • Practical approaches for implementing Plate or Plate Delta with partners or as a standalone solution
 • How structured content can power AI applications and future-proof digital experiences
 • Why AI is both an opportunity and a risk for content creation, discovery, and marketing strategies

Whether you’re a CMO, content leader, or digital strategist, this episode offers an inside look at how organizations can streamline content management, improve governance, and prepare for the AI-driven future of digital experiences.